Common Health (WBUR), “Neutralizing The Term ‘Obamacare'”

April 9, 2012

Carey Goldberg, “Neutralizing The Term ‘Obamacare’” (Common Health, WBUR blog, Apr. 9, 2012)

I seem to be willfully tone-deaf to political nuance. But that’s not the only explanation for why I’ve been blithely using “Obamacare” in our headlines, insensitive to the negative spin put on the term by the president’s foes. It’s just simply the shortest, liveliest way to say “The Patient Protection and Affordable Care Act,” far pithier than “the federal health care overhaul.”

So when I read Ben Zimmer’s fun column in Sunday’s Globe about President Obama’s attempts to take back the term and turn it positive, I thought, “Let’s all take back the term! Can’t we all just consider it a neutral term and make life easier for headline writers everywhere?” Just for the records, that’s how we use it. Change starts here.

Read the rest here

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